We offer integrated PIM/DAM solutions for your successful eBusiness
You want to expand your digital presence and exploit the potential of online channels more fully, but you don’t want to maintain content twice. Instead, you need integrated processes and systems – including for your content. They recognize the relevance of content in the age of Internet & eCommerce.
We know how to build a “content supply chain” to provide content to your own systems and partners. This is because we know the requirements in the PIM/DAM environment, especially from a company perspective, and have many years of (practical) experience in the area of setting up and integrating PIM / DAM systems.
Our service for your success
Requirements & Tasks
A good PIM/DAM system is the basis for consistent content in your Internet presence or eShop. But only with the right integration into your processes and the intensive use by your employees it becomes a success! We know the requirements and know what matters.
Cleverly building the “content supply chain,” i.e., controlling data across the entire information supply chain, is essential to the success of your eCommerce strategy. The speed at which product information is made available at the point of sale is also important.
Only if you always provide high-quality, complete, and up-to-date content about your products and services in your eShop, which all users can access quickly and flexibly, will customer loyalty succeed.
With a suitable PIM/DAM system, you optimize the process of consolidating data from different data sources, systems and data formats for intelligent decision-making based on high-quality data. This ensures consistent data maintenance and product communication to strengthen and control your brands.
The meta data is stored centrally and distributed automatically to the sales and communication channels in top quality. In this way, you create the conditions for intensive user-friendly shopping experiences on the Internet and eliminate redundant data storage and data chaos.
Flexible data processes not only help to increase productivity and improve efficiency, but also promote interdisciplinary collaboration within the company and with business partners.
The tasks related to the implementation of a PIM/DAM system are challenging! However, you do not have to do everything at once. Instead, it makes sense to proceed gradually and prepare your employees for the change at an early stage. Because: The processes for maintaining the content will change – and only with motivated employees will the project be a success!
Approach & success factors
A well thought-out concept for the introduction of a PIM/DAM system is crucial for later success. This phase starts with an as-is analysis and the definition of requirements. The system requirements are derived from the database, the data sources, the applications to be integrated (web, eShop, print) or partners, the product range and the languages required. Together with the required functionality and the assessment of your users, we create a scoring model that defines the system selection. Our advantage here: We are manufacturer-independent!
We then create the basic setup and integrate it into your system landscape. Continuous and optimally integrated processes for the transfer of master data and for the distribution of content to partners are our claim! This is what makes your PIM project a success!
In addition, we can also take over the hosting and application management of certain systems for you!